Brighton have made loads of money in the transfer market after selling some of their players to the tune of about £369M.
Firstly, they sold Ben White to Mikel Arteta’s Arsenal after a deal was agreed with the club for £50million.
And then, Chelsea came for their defender Marc Cucurella which they sold for a whooping £60m to the Blues.
The Blues also went for their manager and his entire coaching staff, and I bet you know what happened next for Graham Potter.
If there’s anyone that takes advantage of keeping calm and carrying on, is Brighton owner Tony Bloom and his chief executive Paul Barber.
The club’s executives have done remarkable work at old Sussex by the sea is an object lesson in how not to make a drama out of a crisis.
Other top clubs might not be exactly happy with the fact they lost about 9 players in a space of two years but not Brighton.
They have, however, not only survived the mass exodus, they have actually succeeded beyond a reasonable doubt.
Brighton should have collapsed when Graham Potter Left the club last September but simply identified an even better coach and have gone from strength to strength under Roberto De Zerbi.
Same thing also should have happened when they sold their stars including White, Cucurella, Dan Burn, Neal Maupay, Yves Bissouma, and Leandro Trossard.
Well, that did not happen. Now, they have cashed out on Caicedo, Alexis Mac Allister, and Robert Sanchez to raise their profit in the transfer market to £368.7M.
Regardless of these major sales, Brighton were able to thump newly-promoted Luton 4-1 on the opening day of the 2023-2024 season as they look forward to their first-ever season in Europe.
Their major drive at the Amex is definitely to buy players on low costs and sell them very high in the transfer market.
Midfielder Caicedo, 21, was an unknown player who they paid just £3.6m for when they signed him from Independiente del Valle.
Mac Allister was signed unheralded from Argentinos Junior for about £7m and Marc Cucurella also costs the club £15 from Getafe.
Brighton were able to secure these deals even without the Albion fans knowing that such was happening right under their noses.
Well, that is not the end at the Amex though, players like Kaoru Mitoma, Julio Enciso and Evan Ferguson have been on the radars of big clubs.
While other Premier League clubs do not have the patience to develop their own stars, they are always ready to battle for Brighton’s youngsters.
However, we know Brighton will not let these players go in a cheap price because Bloom and Barber have forged a well-deserved reputation as the toughest negotiators in the business.
They aren’t the types that will haggle no blink, they will just set a price and stick with it, leaving clubs to scramble over it.
This move by Brighton’s owner Tony Bloom and his chief executive Paul Barber has proven to be a spectacularly successful tactic.
Southampton learned the hard way last season as to why not to sell all your best players because you will eventually come unstuck if you don’t bring in decent replacements.
Players Brighton Sold And Money Made
| Player | Position | Club | Amount |
| Robert Sanchez | Keeper | Chelsea | £25m |
| Ben White £50m | Defender | Arsenal | £50m |
| Leo Skiri Ostigard | Defender | Napoli | £4.2m |
| Dan Burn | Defender | Newcastle | £13m |
| Marc Cucurella | Defender | Chelsea | £62m |
| Alexis Mac Allister | Midfielder | Liverpool | £52 |
| Yves Bissouma | Midfielder | Tottenham | £30m |
| Moises Caicedo | Midfielder | Chelsea | £115m |
| Leandro Trossard | Midfielder | Arsenal | £26m |
| Neal Maupay | Midfielder | Everton | £15m |
| Anthony Knockaert | Attacker | Fulham | £10.5m |
| Graham Potter | Coach (+ Coaching Staff) | Chelsea | £21.5 |
| Total | £428.5 Million |
